BNI Podcast Episode #137

Episode 137: “Don’t Be All Things to All People”

2010-01-13

Episode Summary

If you try to be all things to all people, you won’t be good at anything. BNI has one core business model: referral marketing. As an organization, we do one thing better than anyone else. BNI members should also do one.

Episode number
#137
Publication date
2010-01-13